REACH

Brand Deal Calculator

Median views from a creator's last 10 videos (pinned and under-72h posts excluded), brand research with team memory, and full deal pricing — usage, exclusivity, and follower minimums included.

1 Paste link 2 Run script 3 Paste results 4 Price the deal
1Paste the creator's profile link

TikTok, Instagram, or YouTube — paste any profile/channel URL. Instagram counts from the Reels tab; YouTube from the channel's Videos tab.

That doesn't look like a TikTok or Instagram profile link. Expected tiktok.com/@handle or instagram.com/handle.

2Run the script on the profile page
  1. Open the profile in Chrome (use the Open profile button — for Instagram it opens the Reels tab; make sure you're logged in to Instagram).
  2. Open the console: ⌘ ⌥ J on Mac, Ctrl Shift J on Windows.
  3. If Chrome shows a warning, type allow pasting in the console and press Enter first.
  4. Paste the script and press Enter — it loads the recent grid, reads the last 10 videos and the follower count, then copies everything to your clipboard.
What it counts: the 10 most recent videos, after skipping pinned posts and anything posted in the last 72 hours (those are still accruing views — post ages are read from the video IDs). It also grabs the follower count for the minimum-rate check.
3Paste the results here

Paste what the script put on your clipboard — it calculates automatically. A plain list of view counts (one per line, "1.2M" style is fine) also works.

Couldn't find any view counts in that. Paste the JSON the script copied, or one number per line.

Median views · last 10 videos
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Average
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Videos counted
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Lowest
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Highest
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Followers
—

Newest → oldest · dashed line = median · amber = 3×+ median (viral outlier — why pricing defaults to median)

4Build the deal

Fills in automatically from the results above — everything stays editable.

Looks up the brand's revenue (Wikipedia/Wikidata) and suggests a size tier.
Mid / average brand · $30–$70 CPM
Asia-based brands (Temu, Shein, etc.) price at −35% CPM. Auto-set by research when detectable.
Set by brand size — override freely. Auto discounts (largest applies): −25% when views exceed 20% of followers on TikTok / 10% on IG; volume −20% at 1M+ views, −30% at 2.5M+, −40% at 5M+.
10–15% per month · first 30 days free
20–25% per month · no free window
Base rate —
Usage —
Exclusivity —
Total per post, per member—
Saved deals

Run TikTok and Instagram separately for the same creator and compare. Saved on this device.

Nothing saved yet.